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Showing posts from October, 2019

How to find a fast loading theme for your website?

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Perhaps, if you had a fewer choice – it would be easier to choose a fast loading theme of your choice. But, WordPress gets you a massive volume of free and premium themes. So, you must be researching well to choose a suitable fast loading theme for your website. If you are looking for a fast loading theme for your existing website, there is a crucial task to do before searching for a theme. Check your website loading speed using all the popular speed analysis tools like Pingdom, Google page speed insights, GTmetrix, and Web.dev. If your website or individual pages take more than 3 seconds to load, then it’s time to change your theme. Otherwise, let it be. Also, before choosing a theme – get prepared with your checklist about the website goals and functionalities you need. Activating a theme and then installing multiple plug-ins for additional functionalities would make your site slower. So, setting goals before purchasing a theme would be the wiser choice. How to choo...

Should you go with SEO tools to outrank competitions?

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SEO is a constant race where one leads others often. But, to be a winner – you need to constantly improve your website. That’s not enough. You will have to track, monitor and analyze competitor’s activity to win the race. What if your rival uprising on the search engines for those keywords you target? So, you will have to conduct a thorough competitor analysis. For which, you cannot manually run a site audit or keyword research or anything. Hence SEO tools are available to make your job easier. SEO competitor analysis is nothing but analyzing all the SEO inputs and performance of your rivals. It can let you know what works for them. Also, you can understand your target audience’s needs and expectations through which. There are powerful SEO tools available like Ahrefs, SEO PowerSuite, SEMRush, Serpstat, etc. for competitor analysis. How you can use SEO tools to beat your competitors? Stealing is not an offense when comes to SEO competitor analysis. Analyzing your...

Why VPS servers are ideal for growing businesses?

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  It’s good to see our business growing. If your websites draw thousands of visitors a day and drives more sales, then it is successful. And it should be catered to increase its growth further adding more functionalities to your website.  But, your shared hosting couldn’t meet your current hosting needs. If you skip upgrading your hosting plans, then you will see an adverse impact on your website performance and sales.  It’s tough to retain the actual. So, make sure that this is the right time to upgrade your hosting plans.  VPS hosting is nothing but a hybrid of shared and dedicated hosting. You will receive more resources and benefits choosing a VPS server plan.  Earlier, it was dedicated servers next to shared hosting. So, you will have to spend more on the resources that actually exceed your needs.   VPS servers are perfect for growing businesses. Here are some of the reasons why VPS servers are ideal for the busines...

What if your website converts less?

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Having an online store or any online business; where sales conversion is the main focus? But, it doesn’t convert as what you expect. What if my website doesn’t convert or converts less? Of course, this is a typical question. If you want to identify the cause for it or recovery measures to make your website convert high , then you are right here. Why isn’t my website converting? Neil Patel says that ugly websites convert high. That is, the website designing must be rich in features but simple to access. Aesthetic-rich websites might be good to look and feel. When it comes to sales conversions, then the web design must be strategic and neat. Have you ever analyzed the reasons why your website visitors are not becoming your customers? Here are some of the factors to check if your website conversions are low. • How good and organic your traffic is? • Is your website has relevant content? • Does your website have any structural issues? • How accessible your website is...

Inexpensive tips to improve user experience of a website

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Customers are the key to your successful business. And, in this competitive world – having an online platform that has great user experience is easy. Technology and services are common for all. But, your competitors will also have GUI-rich websites. How to single-out yours? Hence, both small and large brands invest more money and time in graphic designing. The user experience is nothing but, how enjoyable your page is for your visitors. How easy it is to navigate through. However, WordPress being a popular CMS comes with plenty of responsive premium themes . Almost, entire WordPress premium themes like Genesis come with extensive options to improve your page’s user experience. Like, the related posts display at the bottom of any blog posts, popular posts displays in the sidebar widgets, etc. Why user experience is important for sales conversions? You can even double your sales conversions rendering the right production information at right place and at the right time. E...

How a strategic content marketing can make your business stand out?

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In fact, paid advertising is not a consistent source to promote any business. One cannot keep on spending money to generate sales leads. SEO comes into rescue. Drive organic traffic with no paid ads.  Targeting the most potential target audience is key. Once you become a master in it, then SEO can help you long-term. Since SEO is an inbound marketing strategy. Cater your content for your target users; they will opt for your brand offerings.  So, how to optimize content and promote it? How to create amazing content for target users? How such a content marketing strategy can help your business? Role of Content in SEO As well know and agree, “CONTENT is king always.” Google alone receives thousands of search queries for a second. Fortunately, it has a plethora of search results too. So, we will have to acknowledge that the webspace is dumped with vast content.  How to make yours stand out? Develop a content marketing strategy. Before that, know-h...

How to boost SEO with Schema Markup?

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One of the recent updates in the SEO arsenal that is least-used is Schema Markup. The new form of optimization that is most powerful to boost your SEO. It’s all about better understanding the concept and practicing the strategy to improve the search engine results. Today, let’s explore how to use Schema Markup to improve your website SEO .  Before that, let’s get to know what Schema Markup is. It is a code that you can add to your website so that search engines can display more informative results to your users. If you are already using WP Rich Snippets, then it is easier for you to understand what Schema Markup is all about and how it functions.  Schema Markup uses a unique semantic code in the microdata format. Fortunately, almost all the WordPress themes now come with built-in Schema Markup by default. So, choosing such a theme is your great job.  Why Schema Markup is so important for SEO? Let’s see how adding Schema Markup code can empower your...

How designers save time using WordPress themes?

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 Designing a website from scratch is not so easy. There are a lot more things to come in the play. It includes anything from hosting to content planning, and even more. But, a smarter way can of choosing the web designing platform and theme can save you time. WordPress themes are always designer-friendly helping them to save huge time in designing stunning websites hassle-free. With the pre-built coding and templates, WordPress web designing would be a breezy experience. Save designing time using WordPress themes Let’s get into the chores where designers can save time designing a website using WordPress themes. #1 Easy Customization vs Real Coding For instant, think about building a site coding for a month and above. Alternatively, WordPress developers coded and get you ready-made themes with extensive customization options. Even if you want to add a business logo, you will have to tweak your coding. But, in case of using WordPress themes, it’s just a matter of secon...

Choosing the right theme to boost your E-Commerce sales

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Choosing the right WordPress theme is essential. Especially, it is crucial E-Commerce sites. The themes will have direct impact on your sales conversions. Selling the products online is made easy still it is competitive. Unlikely, you have budget same as the big players like Amazon or Wallmart have. Still, you want to stand out of the crowd to attract more audience and convert those visitors to customers For small businesses, the perfectly chosen theme will do all the roles of a designer, developer and a marketer. But, your choice must be diligent. Plenty of the themes are stylish, good-looking and appeals to you. But, all those are not designed for E-Commerce needs. When you are looking for a best WordPress theme for your E-Commerce site, you need to be serious about optimizing your site for great user experience. How the products will be displayed? How the navigation is like? How accessible the related category products are? Your E-Commerce portal must be easy ...